The term ‘ins’ has been popping up all over social media, especially on Instagram. But what exactly is ‘ins’ and why has it become so popular?
‘Ins’ is a new trend where influencers share behind-the-scenes glimpses of their lives, from the everyday moments to the glamorous events. These posts give followers a closer look at the influencer’s life and create a sense of authenticity that can be lacking in highly curated posts.
Influencers are using ‘ins’ to connect with their audience on a more personal level, showing the real person behind the perfectly staged photos. This trend has been embraced by followers who appreciate the authenticity and transparency it brings to social media.
As ‘ins’ continues to grow in popularity, we can expect to see more influencers incorporating this trend into their content strategy. So, next time you see an ‘ins’ post on your feed, take a moment to appreciate the realness behind the perfectly filtered photos.#24#